Building a trail town from scratch

1ST Published in Trail Runner Magazine October 8th – How to initiate grassroots development of a trail network in your hometown A volunteer trail-work party. Photo by Adam Reitz. You hop on Facebook and see posts from your running pals in other towns out hitting the trails—photos of stunning singletrack and endless miles of forest… Read More Building a trail town from scratch


From Passion to Profession – The Ascend Collective in Focus

At the inaugural running of the Twisted Branch Trail Run in August of 2015, the Rochester, NY and Finger Lakes region was introduced to what has quickly become the premiere sports photography business in the area. The Ascend Collective announced they would be on hand to document their first event. Founded by three local endurance… Read More From Passion to Profession – The Ascend Collective in Focus

Palmers Pond 50K

“They all have to touch the PP” The finish line to the Palmers Pond 50k was a pair of wooden letter “P’s” tied to a cowbell.  Colin Bailey, Race Director of the self named – PP50K required all finishers to jog across the parking lot and touch the letters then ring the bell for the… Read More Palmers Pond 50K

Medved Ultra Chat

This past Thursday, Mort Nace (General Manager) of Medved Running and Walking Outfitter hosted his 2nd annual panel discussion on ultra and trail running. As a co-founder of Goose Adventure Racing and Race Director for many Roads Are Poison events, Mort is often considered among the founders of trail running and racing in this region.… Read More Medved Ultra Chat